uhuru

Marketing

Marketing

In the era of IoT, with ever more robust digital data and tools, our digital marketing professionals provide clients with expert advice on how to utilize marketing automation, location intelligence platforms and DMP. Furthermore, we contribute to our clients’ marketing, product development and risk management activities by gathering and reporting on consumers’ voices from their posts on SNS and advising on appropriate actions.

  • Marketing Automation

  • Our professionals provide a full suite of consulting services to assist clients with the onboarding and development for marketing automation tools such as Salesforce.com’s Marketing Cloud for B2C and Pardot for B2B marketing activities.

    We also leverage real-time customer data to assist our clients in establishing communication with their end-users via the optimal channels including emails, SNS, websites and LINE.

  • Social Listening

  • We gather and analyze every-day people’s voices posted to social media for use in strategic planning. We advise and formulate plans for companies to transform internally to respond to changes in the relationship between consumers and producers due to social media, not simply supplying simple analysis and reports.

    Uhuru’s consultants stimulate innovation by drafting strategic plans based on customer and user voices. We connect morphological and syntactic analysis performed on data collected from social media sites using various social listening tools, such as Salesforce Social Studio, and apply results to recommendations for product development and marketing.

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